Calls + Persistence = Cold Calling Success

If you’re a small business owner, you will eventually have to start cold calling as a way to generate more leads and acquire more customers. Unless you do something, your existing customer well may dry up before you know it.


Cold calling scares many people due to the prospect of rejection. Fair enough, but that’s the beauty of cold calling: it’s purely a number’s game. To succeed in this game, you need to understand how the math works. Continue reading


The Economics of Customer Experience

Call center agents are trained in the use of behavioral economics to mitigate negative customer experience (CX). Common practices include:


  • Refraining from using negative language (e.g. can’t, won’t)
  • Customizing responses for each customer as much as possible
  • Giving customers the choice to choose without being too “salesy”

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Training: Top Priority for Healthcare Call Centers

With information being freely offered and highly accessible, consumers are being more educated and sometimes more confused. When it comes to the health products they purchase or the wellness-related services they pay for, the first place they go to for research would be the Internet, instead of their doctor or any healthcare professional. The information they get can be conflicting or complicated at times, enough for them to become hesitant or even discouraged with purchases. Continue reading

A Strong Call to Action: Key to Capturing Leads

How does your lead generation strategy look like? Does it start strong and maintain momentum as it reaches the call to action (CTA)? No matter what the pattern and processes are, the CTA must always be clearly stated. It must be the highlight, the main draw, and the big finale. It should be an effective lure to capture your leads.

What a Call to Action Contains

Typically, a CTA asks for customer information in exchange for something the customer would be interested in. You might ask for their contact details, so they can subscribe to your newsletter or so you can reach them. Oftentimes, you use various images or texts that mainly say, “Sign up now!” or “Contact us!” In a lead generation call center, your agents may probe the prospect for his/her preferences and lifestyle and eventually promote your product or service. The question is: are these tools effective? Continue reading

Make a Call Center Service Work for You

Enlisting a call center service to handle your company’s customer service or lead generation campaign is an ideal business solution. Unfortunately, when things don’t work out, businesses are all too quick to blame the call center. As the saying goes, it takes two to tango, and for this option to work, you also need to do things from your end. Here are tips to keep in mind: Continue reading

Dedicated Plus: Growing Your Sales Team, the Smart Way

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Depending on your business, the key ingredient to making the sale will be different. Maybe you need to be the first one out of the gate to attract the customer; perhaps you need to offer the most extensive package options to meet the needs of every prospective client; or maybe your sales pitch just needs to have that personalized touch.

The latter can be difficult to achieve with a small workforce when attempting to reach a larger audience. There simply aren’t enough manpower hours in the day to form a personal connection with each and every client.

So, what’s a business to do with a small sales team that has big dreams?

TeleDirect offers a program that may be just right for you. With our Dedicated Plus program, we pair you with Account Managers and sales agents whose sole job is to be YOUR account representative. Your business will be their only project, which allows them to devote their entire 40-hour workweek to helping your company succeed.

By combining this service with our 24/7 call center, your sales team will be stronger than ever. Not only will this result in an increased return on investment, but your overall efficiency will increase and customer satisfaction levels will skyrocket.

Most customers and clients just want to know that they’re being heard and that their company cares about them. With TeleDirect’s help, customers won’t slip through the cracks or get lost in the crowd.

If you want to increase your ROI, efficiency, and customer satisfaction levels with the help of Dedicated Plus, head to and drop us a line. We look forward to hearing from you!

Warm Up Your Cold Leads with TeleDirect’s 2nd Life Lead Program

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As a salesperson, nothing feels worse than a dead lead and a lost sale. Your sales team puts hours of time and dedication into one prospective client, only to have the lead run cold.

What would you do to revive the prospect and turn it into a successful business deal?

With TeleDirect’s 2nd Life Lead program, all hope is not lost. We specialize in converting your lost and forgotten leads into new and exciting business opportunities.

How do we do it? By partnering with TeleDirect, you’ll effectively double the size of your sales team, allowing you to reach a wider audience and achieve more touch-points with each individual client. You could hire an entire additional sales team in-house, but that takes weeks of recruiting and training that you just don’t have time for. But by outsourcing to TeleDirect, you can increase your workforce efficiently and with greater ROI potential while focusing on what you do best: running your business.

It’s all about adding to your team to meet the needs of your growing clientele base. TeleDirect offers already assembled teams of salespeople and Account Managers who will prime and prep your prospective leads to get them ready to transfer to your closers. You’re still making the sale, and you’re still forging the relationship; TeleDirect just helps you get there.

The 2nd Life Leads program is available to all of our clients with fully-customizable options. Whether you have 1 salesperson, 10, 100, or none, adding TeleDirect’s services can help bring your business to the next level.

Don’t let it end with cold leads. Warm them up and bring them aboard as clients with the 2nd Life Leads program. Learn more and give us a shout by visiting today!